Lush Social content
- Created Lush Instagram content from 2017 to 2021
- Promoted new products, YouTube live broadcasts, and Lush news
- Managed end-to-end content creation
- Enjoyed thinking about audience engagement strategies
Instagram Stories
- Created vibrant and playful concepts in line with brand guidelines, using Lush's distinctive colors and simple white font
- Focused on capturing attention with engaging visuals within 10 seconds
- The Lush Hand Care Kit (first image from left) created during the pandemic was achieved 30.5k views within 24 hours. I felt satisfied as I made more effort to work on this Story with clear styleboards☺️
Instagram Posts
New product alert: 3 Snow Fairy products
New product promo content: Sleeping Giant Bombshell
Grid template for Lush Spa Instagram
Mother's Day product promo content
Lush Shop Reopening Alert amid COVID