Lush Iconography
Company
Lush
Year
2017-2021
Service Category
Social Content, Icon Design,
Motion Graphics
At Lush, I took the lead in creating iconography, designing bold, brightly coloured icons for events, web, and app use. I stylised each design to reflect the brand's signature aesthetic.
Lush Showcase
(2016)
I created the showcase idents, 50 icon designs and animations for the major Showcase event, tailored for scannable use on the Lush App.
These designs were later repurposed for the Christmas shop campaign and Lush iMessage stickers
Hot Oil Treatment Instruction
(2017)
I created icon-based instructions to explain how to use Lush solid hair treatments. The icons were uniquely integrated into the product itself, printed directly onto the stick of the solid treatment.
‘We are Lush’ Icons
(2020)
‘We are Lush’ is a mini website for Lush’s annual report. I contributed to this project by designing all the icons used to support the website. My involvement focused on the initial stages, where I worked for a few weeks to create a cohesive visual style.
