Lush Munich Shop Screen Animation
Lush has opened some innovative shops worldwide and I was happy to engage in screen animation for those shops.
Munich shop screen (Nov, 2019)
The screen used flipping black-and-white dots, an innovative, energy-saving technique. With a file size under 1 MB, it was lightweight and easy to handle in After Effects, even for a massive 7m screen.
To work within the 15-frame limit, I focused on animating text at an engaging speed. Wavy and distorted effects added drama, making the animation feel like slow motion—perfect for the format.
Prototype on one of 4 pieces of screens
‘The Art of Bathing’ screen animation
‘How would you like to feel?’ screen animation